Amazing client stories since 1996.
Virtú Investments
OptiSite is responsible for our online marketing strategy. We depend on them to develop property websites. We have 30 different businesses, each one with its own unique set of requirements. So OptiSite is developing an online strategy for each of those businesses and communicating features and benefits that vary between different properties. OptiSite is responsible for putting together, in the most simple terms possible, an online brochure, but then making sure that that's optimized for SEO, which is organic search engines. And then there's also a component where we're buying Pay Per Click advertising, and they're managing that process very carefully. It's an ongoing, sort of daily event where you're going in and bidding for online presence and OptiSite manages that process for us very effectively.
Blake Hayunga Chief Operating Officer, Partner
NIKE Sports Camps
OptiSite has really taken us to a level with Google Analytics, where we can really track tangible results. People say, well, how you doing on the web? Well, I know exactly how we're doing on the web. Last year, we had 1.2 million unique visitors to our website, mainly due to OptiSite. Well, this year, we're up 20%. Why? Because they continue to add video, add specific detail. They know how to do search engine optimization so that when people type in keywords. We have the Pay Per Click program. You wrap all those things together with OptiSite and boom. Every year it gets better and better, even with international traffic. Every country worldwide, our traffic is up 30 to 100% I just looked at it last night. Continues to grow so very valuable asset that that OptiSite is for Nike camps, and I hope we have a long relationship, because it's incredibly valuable, and each year we we try to do more and more with OptiSite.
Steve Pence President NIKE Sports Camps, 2002-2020
Greystar Real Estate Partners
I use OptiSite primarily on our high end properties that we have to do a lot of marketing, and we have the money to do a lot of marketing so that we can, you know, fill them up. If we can use OptiSite, we know we'll fill them up quicker. It's a tough market, and we want to get out of the box and and come up with different ideas. Working with OptiSite, we've been able to do that.
Nicole McQuarry Central Division, Managing Director, Greystar Real Estate Partners
Virtú Investments
OptiSite is responsible for our online marketing strategy. We depend on them to develop property websites. We have 30 different businesses, each one with its own unique set of requirements. So OptiSite is developing an online strategy for each of those businesses and communicating features and benefits that vary between different properties. OptiSite is responsible for putting together, in the most simple terms possible, an online brochure, but then making sure that that's optimized for SEO, which is organic search engines. And then there's also a component where we're buying Pay Per Click advertising, and they're managing that process very carefully. It's an ongoing, sort of daily event where you're going in and bidding for online presence and OptiSite manages that process for us very effectively.
Blake Hayunga Chief Operating Officer, Partner
NIKE Sports Camps
OptiSite has really taken us to a level with Google Analytics, where we can really track tangible results. People say, well, how you doing on the web? Well, I know exactly how we're doing on the web. Last year, we had 1.2 million unique visitors to our website, mainly due to OptiSite. Well, this year, we're up 20%. Why? Because they continue to add video, add specific detail. They know how to do search engine optimization so that when people type in keywords. We have the Pay Per Click program. You wrap all those things together with OptiSite and boom. Every year it gets better and better, even with international traffic. Every country worldwide, our traffic is up 30 to 100% I just looked at it last night. Continues to grow so very valuable asset that that OptiSite is for Nike camps, and I hope we have a long relationship, because it's incredibly valuable, and each year we we try to do more and more with OptiSite.
Steve Pence President NIKE Sports Camps, 2002-2020
Greystar Real Estate Partners
I use OptiSite primarily on our high end properties that we have to do a lot of marketing, and we have the money to do a lot of marketing so that we can, you know, fill them up. If we can use OptiSite, we know we'll fill them up quicker. It's a tough market, and we want to get out of the box and and come up with different ideas. Working with OptiSite, we've been able to do that.
Nicole McQuarry Central Division, Managing Director, Greystar Real Estate Partners